The company’s success is attributed to the fiery passion of its two founders. This dynamic pair drives the company with their keen foresight and expertise in catering to the market needs and wants.
Through their determination, they have established a unique culture in ABC, steeped in Japanese philosophy of “Kaizen”, that is, constantly improving oneself with discipline, adapting to the times and not holding on to the past. Living up to the tag-line “This is a journey, not a Destination”, the company take pride in having a strong foundation and a proven track record in riding out the tough times.
ABC (Formerly known as XYZ) is a brand synonymous with prestige, excellence and differentiation.